SEO Foundations

Categories: Grow

About Course

Learn to get your website found on Google without paying for every click — keyword research, on-page SEO and the technical basics, step by step.

In three live one-on-one sessions with your trainer, you build a keyword map, optimise your own pages, set up Google Search Console, check the technical basics and create a 3-month content plan.

This module includes 3 live sessions (90 minutes each), the course workbook, a practical assignment reviewed by your trainer, a short quiz and a certificate of completion.

Course Content

Before you start
Welcome to the module. Download your course workbook and get ready for your first live session.

  • Welcome & your course workbook

Session 1 — How search works & keyword research
How Google ranks pages, AI answers in search, search intent and keyword research.

Session 2 — On-page SEO
Page titles, meta descriptions, headings, URLs, images, internal links and your Google Business Profile.

Session 3 — Technical basics, Search Console & content plan
Google Search Console, mobile and speed, technical problems, links from other websites, a content plan and measuring progress.

Practical assignment, quiz & certificate
Optimise five pages and write one new page, upload your work for your trainer, pass the quiz and receive your certificate.